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The topic for this year's PR Day is "21st Century Public Relations: PRogression Among our Profession."

Our keynote luncheon speaker is Paul Hicks, Executive Vice President of Corporate Communications for the NFL. His agency background, including eight years as regional CEO of the Americas at Ogilvy PR, and preceding years spent in Washington, gives him a unique perspective in the sports world. It has also helped the NFL think more broadly about outreach efforts on topics such as player safety and its philanthropic endeavors.

This event will provide an exclusive networking opportunity for students of all majors.