President Lyndon Baines Johnson made an unscheduled stop at UT on May 7, 1964, as he traveled through Knoxville during a Southern tour focused on poverty in Appalachia. When he saw several thousand students and faculty lining Cumberland Avenue, Johnson stopped his motorcade near the Carolyn P. Brown Memorial University Center. After UT President Andy Holt welcomed him to campus, Johnson stood on the trunk of his convertible and asked people to aid him in his campaign against poverty. He specifically asked fraternities and sororities to help establish scholarships for deserving students.